Story Made, Record Broken As Verdigris Ensemble Auctions’ Betty’s Notebook On Blockchain – NBC 5 Dallas-Fort Worth
Making the story is exhausting and fatigue can be heard in Sam Brukhman’s voice as he talks about the launch of Betty notebook, NFT (non-fungible token) programmable music from Verdigris Ensemble, on the blockchain.
“It was an incredible trip. It exceeded my expectations, ”said Brukhman, artistic director of Verdigris Ensemble, flatly. “Please believe me when I say this. I don’t reflect this emotionally. I have had very little sleep over the past two weeks. I am very excited and also tired.
The hard work has paid off. Betty’s notebook, a choir piece about a teenager who heard what sounded like distress calls from Amelia Earhart in 1937, released on the Async Art platform on April 29. On May 8, the work, comprising the main version and four layers or “stems”, was auctioned at Async Art.
Metapurse, the world’s largest NFT fund that purchased Beeple’s digital work Daily: the first 5,000 days for $ 69 million earlier this year, successfully bid on the master and three of the four rods. Metapurse purchased the stem “The Choir” for $ 19,094, the root “Betty’s Voice” for $ 26,732 and the root “” Betty’s Radio “for $ 43,916. Bidder MaximoNX purchased the root” Betty’s Choir “for $ 49 $ 644. Metapurse bought the master of Betty notebook for $ 215,989. Overall, auctions totaled over $ 375,000.
Sales of Betty notebook breaks Async Art’s monetary record for a single NFT sale, reflecting collectors’ interests in programmable music. “Betty notebook essentially gave birth to crypto music, paving the way for an innovative new way to create and experience music. Adding the master and 3/4 stems to the Metapurse collection is a true honor, and in our eyes, a natural step in our quest to collect the most culturally significant NFTs of our time, ”said Twobadour, the Steward of Metapurse.
Brukhman considers the financial impact of the sale and the future of the work. “The sale of the work will allow us to take these funds and seize the opportunity that we have before us, such as a commercial release, a limited physical release on vinyl. From that point of view, the journey has only just begun, ”said Brukhman.
Verdigris Ensemble will receive just under 25% of the auction proceeds. In addition to being paid the standard upfront fee, all creative contributors will benefit from the sale of Betty notebook. As the master and stems are traded and resold on the blockchain, Verdigris Ensemble and its art team will receive a percentage of those sales. “We made it a priority to make sure that our songwriter, our producer, our singers all get a percentage of the sale,” Brukhman said.
One of the singers of the Verdigris Ensemble who will benefit from the sale for the life of the piece is Barrett Radziun. During an evening of listening to Betty notebook, he recalled the challenges of recording the piece during a pandemic, focusing on the fine details of the complicated music while wearing a mask.
“I used an N95 cone-shaped mask that doesn’t touch my lips when I breathe. It was probably the hardest thing for me. I never had to sing with a piece of cloth on my face. Plus, just singing in 30-minute increments and taking 15-minute breaks really made long recording sessions go by. It was also great for vocal endurance, ”Radziun said.
Listen Betty notebook on the blockchain gave Radziun a broader perspective on the soundscape and narrative line of the work. “One thing I didn’t get from the 2019 performance when we did, but I’ve listened to it so clearly now, is the section where we first feel we touched the water and we’re just hanging out. time and space in water, ”Radziun said. “It was a clear part of the story, listening to it.”
Anthony Maglione, Betty notebookthe producer, reflected on the emotional impact and haunting beauty he discovered while working on post-production work. “There was a moment towards the end of the mixing process where I was listening to this section and I felt transported to the cockpit of the plane. A feeling of dread came over me and I just couldn’t breathe for a second, ”said Maglione. “Then the job broke me here. And you can see them sinking, drowning, but all the memories of their life pass by.
Listen Betty notebook on the blockchain is free; handling the work requires a purchase. Collectors who purchase the rods can switch between three permutations of that rod, changing the aspects of the piece.
A collector who buys the master obtains an NFT of the audiovisual work and his name inscribed on all collectible coinage tokens. Essentially, the master owners will have naming rights to the work, such as performance halls or stadiums. “What they get is ownership,” Brukhman said.
The primary owner will also receive a one-of-a-kind refurbished vintage radio, refitted with an LCD screen connected to the internet for the listener to hear. Betty notebook and experience the rod changes in real time. It is a physical manifestation of a work that currently lives only in the memory of those who attended the 2019 concerts of Verdigris Ensemble and the ephemeral ether of the digital world.
Bart McGeehon, production manager at the AT&T Performing Arts Center, found and modernized a WWI-era radio that was deemed the perfect size. “There are a lot of them, but they are all different sizes. Shortwave radios are huge. They are the size of a nightstand so we had to make a decision. Are we going to give someone a nightstand as a physical room or are we going to make it a little more magical? Brukhman said.
The radio creates a historical reconstruction for the collector. “From an artistic point of view, it brings in the listener. They are almost 90% in the same position as Betty Klenck when she heard the distress calls from Amelia Earhart, ”said Brukhman. “As a millennial, I love experiences and I love being able to not only look at art on a wall, but be enveloped in it.”
Brukhman believes that the Betty notebook radio would be a major asset for a museum, educating the public on the technology, music and history of blockchain. “Imagine a scenario where this radio is in its own space in a museum and people entering the museum can change the stems and change the music accordingly. What more amazing educational tool can you find? Brukhman said.
Speaking before the auction, Brukhman considered what the sale of Betty notebook will mean for Dallas’ profile in the art world. “Saturday, provided we sell this piece, it will be the first programmable choral music and it was 100% premiered in Dallas, Texas. It’s huge, ”said Brukhman. “It elevates my vision of what can be created in Dallas in the future.”
Listen Betty notebook at Async Art: https://async.art/music/master/0xb6dae651468e9593e4581705a09c10a76ac1e0c8-1592
Learn more: https://www.verdigrismusic.org/