Real estate innovator REAL is the title sponsor of the National Association of Realtors® Innovation, Opportunity and Investment Summit
LOS ANGELES–(BUSINESS WIRE)–REAL, the first and only social messaging app for real estate that empowers agents to take back control of their business, is the title sponsor of Innovation, Opportunity & Investment (iOi) of the National Association of Realtors® (NAR) Summit, taking place September 28-29 in Los Angeles.
The iOi Summit brings together investors and innovators to cultivate and champion the most impactful ideas to disrupt the status quo and advance the real estate industry. As an industry innovator, REAL is an AI-powered platform, built exclusively for real estate, where agents can directly promote themselves and grow their business – for free.
Thomas Ma, CEO and co-founder of REAL, will be a judge for the Pitch Battle contest. The epic event gives real estate innovators just four minutes to pitch their pitch and four minutes for a live Q&A, with the chance to win a game-changing business boost.
“The pitch battle is one of the most engaging aspects of the summit,” Ma said. “It’s exciting to see some of the best minds in our industry share their latest breakthroughs. We see REAL as the future of real estate, so this summit is an incredible opportunity to connect with innovators and investors who are driving our industry forward.
Fredrik Eklund, World Renowned Real Estate Giant, Co-Founder of REAL, Founder of Eklund | The Gomes team of Douglas Elliman and Bravo TV alum (featured on the network’s “Million Dollar Listing” franchise), will sit on the Go to Marketing Strategies in Proptech panel.
“REAL is the social app for real estate agents to support their business,” Eklund said. “With iOi emerging as the premier tech and investor social event for proptech leaders, this is a natural fit for our team. I want to share my marketing experiences to empower others to transform their businesses. »
NAR is America’s largest trade association, representing 1.5 million members comprised of residential and commercial brokers, salespeople, property managers, appraisers, advisors and others engaged in the real estate industry. Members belong to one or more of approximately 1,200 local Associations/Councils and 54 State and Territory Associations of Realtors®.
“The iOi Summit is all about innovation, opportunity and investment,” said David Conroy, director of emerging technologies at NAR. “I can’t think of a better way to take the pulse of the future of real estate than to hear from the industry innovators, like REAL, who are driving the transformation.”
More event and registration information can be found online at https://ioisummit.realtor. More information about the benefits of the REAL solution is available online at https://real.co/advantages.
REAL is the first and only social messaging app for real estate that empowers agents to take back control of their business. For the first time, agents can generate free leads without costly online advertisements, lengthy emails or unnecessary and ineffective cold calls. REAL helps agents build professional online relationships with interested prospects, keeping them connected and allowing agents and their prospects to engage with each other at all times. They can do this through REAL’s social platform designed exclusively for real estate. REAL agents curate their images, content, and discussion topics to reflect their expertise and knowledge. When prospective buyers and sellers browse REAL’s online magazine, they view content curated by agents and follow those whose interests match theirs. REAL was co-founded by Hong Kong real estate entrepreneur Thomas Ma and Fredrik Eklund, co-founder of Douglas Elliman’s Eklund | Gomes Team and former star of Bravo’s “Million Dollar Listing NY & LA”.